Horațiu Șovăială is a Romanian photographer and filmmaker based in Zürich, Switzerland.

horatiu.sovaiala@gmail.com
instagram: @horatiu.sovaiala

+41766070069
+40743043370

Horațiu’s work is balanced between artistic and commercial projects. He communicates through colour and character building and takes a cinematic approach to his imagery. He often draws inspiration from various archives of historical and contemporary images, and using a suggestive visual grammar, intuitively creates images with a timeless quality. His images are sometimes imagined and carefully staged, and other times feel very real, factual, and experienced.

Selected editorial clients: Bolero, Das Magazin, DOR, Glamour, Harper’s Bazaar, Kajet Journal, Konfekt, Lula Japan, Monocle, NZZ am Sonntag Magazin, Scena 9, Vice Alps, Wall Street Journal, Wohnrevue, ZEIT Magazin, Z Magazin

Commercial clients include: 079, Bongenie-Grieder, EWZ, Globus, ING Bank, ING Tech, Jaeger-LeCoultre, Jelmoli, Lunet Eyewear, Migros Engagement, Netflix, RBI, Swatch, Vodafone, Zalando

Commercial portfolio on request.

His first personal book “Calea Bucuresti” was published in 2017 and is available here.
       
Exhibitions:

2016     Reacknowledged Structures: Models at the Cupola Gallery, the Contemporary Photography Biennial, Iași, RO
2017     GJF20 at the Moebius Gallery, Bucharest, RO
2017     Calea București at the Moebius Gallery, Bucharest, RO
2019     Reacknowledged Structures: Models, Circulations Photo Festival at 104 Centquatre, Paris, FR
2019     You have always seen the Unseen at the National Museum of Contemporary Art, Bucharest, RO
2020    Sports Bar at the Suprainfinit Gallery, Bucharest, RO
2023    New East Festival at IDEAL, Centre d'Arts Digitals, Barcelona, ES

Press:

British Journal of Photography - Circulations 2019
Calvert Journal - Circulations 2019
Calvert Journal - Lucian Varvaroi XXX
Œ Magazine - Lucian Varvaroi XXX
Out of Stock - Lucian Varvaroi XXX